Preeti Taterway brings an unconventional perspective to MBA admissions coaching. Her journey began with a background in fashion and a career in the industry before ultimately leading her to The Wharton School and a career spanning strategy consulting, entrepreneurship, and admissions advising. Having navigated a non-traditional path herself, she believes that compelling applications are built when candidates embrace what makes them different rather than trying to fit a mold.

Over the past nine years, she has advised more than 100 applicants and particularly enjoys working with candidates with unconventional profiles and applicants seeking to differentiate themselves in highly competitive pools. Clients appreciate Preeti’s thoughtful questioning, candid feedback, and ability to uncover strengths and themes they may not immediately recognize in themselves.

In addition to admissions consulting, Preeti founded a strategy consulting practice and advises organizations across the retail, education, and consumer sectors on growth strategy and marketing initiatives.

Preeti earned her MBA from The Wharton School and holds a bachelor’s degree from the National Institute of Fashion Technology.

Outside of work, Preeti can often be found immersed in a video game, working on a cross-stitch project, or reading science fiction and fantasy novels. She enjoys pursuits that combine creativity with strategy and is always happy to exchange book recommendations or discuss a favorite game.