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We offer a wealth of tips and strategies across a range of topics—from application advice on Harvard or INSEAD to acing the GMAT, writing essays, navigating MBA interviews and more.

brand building

Brand building & Storytelling for the MBA: Your How-To Guide

Dec. 15th, 2022 | by: Curtis Johnson

We all have a personal brand, regardless of whether you intentionally manage it or not (and if you don’t, let this be your impetus to start). In short, your personal brand encompasses what you represent, what you stand for and what comes front of mind to people when they see your name. What traits, qualities, and values […]

Erika James

What New Dean Erika James Means for the Wharton MBA

Jun. 30th, 2020 | by: Curtis Johnson

On July 1, Erika James succeeds Geoff Garrett as Dean of The Wharton School, my alma mater. The late February announcement – sandwiched at the end of Black History Month and just before Women’s History Month – was well timed, as James represents both the first woman and first Black person to serve as dean in Wharton’s […]

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