Will, 25

Situation: As a sponsored MBA candidate Will had a number of factors in his favor, including a highly international profile and strong experience in the renewables industry. But he was also unsure about his post-MBA goals, and a poor GMAT score did not represent his true academic potential.

Strategy: Fortuna ensured that Will approached his MBA application with clear, relevant career goals. And, since he had identified a school with a strong record of positive LGBT influence, we encouraged him to be open and share this part of himself in his essays.

Result: Admitted to LBS